Thursday, September 3, 2020

Two Countries Possess Two Different Educational Sytems

Is Another Country’s Educational System Better? Without a doubt, various nations may have distinctive instructive frameworks however who knows which of them is better. I am a universal understudy who originated from Malaysia, a nation which is situated in Southeast Asia at that point went to the United States, a nation which is far separated from my nation of origin, to seek after an advanced education. A significant number of my companions frequently ask me whether Malaysia or the United States is better yet I was unable to answer them with sureness since I think every nation is inimitable.Although the span that I have been to the states isn't long, I found that the instruction frameworks are particular between my nation of origin and the United States. In this way, every nation has its own characteristic as there are sure dissimilarities in the instructive framework as far as decides and evaluating frameworks that exist between two countries. As a matter of first importance, the differentiation of guidelines in instructive framework is one of the elements that lead the nation into the current situation on the planet today. Obvious, the greater part of the schools in Asia, for example, Malaysia, have harder principles than in the United States.For model, school uniform and limitations on hairs are required for understudies during their understudy profession. This inspiration is on the grounds that the administration believes that students will look increasingly sorted out and proficient as in the appearance. In the opposite, understudies in the United State are substantially more over the top as they are allowed to wear any kind of apparel that they appreciate wearing. Both of the rules in every nation are right however the one which is utilizing in my nation of origin will influence the meditation of the understudies as a result of the limitation on determination that they were acclimated to.Not just that, students have no rights and isn't permitted to banter while the instructor is educating in light of the fact that it is considered as an interference on the off chance that you purpose to address anybody. While in the United State, understudies consistently ask the teacher with respect to the faltering they have as a top priority promptly, in contrast to the understudies in my nation. They are urged to trade their own suppositions with educators. To put it plainly, the principles and guidelines in the two nations are extraordinary, yet it isn't our place to make a judgment on the off chance that one country is better over another in light of the fact that they are one of a kind in their own way.Moreover, aside from school’s mandates, these two spots utilize various methodologies in the evaluation framework. Undeniably, a large portion of the Asia nations center around the assessment more than the students’ interest in the class. For instance, understudies can in any case get an exceptional evaluation regardless of whether they don't present their schoolwork as per the timetable that the educator, as long as they concentrate for the assessment. Actually, this framework isn't fair for those understudies that partake in the class as they just accomplish the equivalent outcome with the understudies that don't participate in the class.Furthermore, in one article, it was expressed that educators these days center around showing the materials that depended on the test which can assist understudies with achieving better scores, however would cause a diminishing degree of information for this generation’s understudies. Then again, the scoring framework in America is an opposite variant of my nation of origin. It is unimaginable for understudies here to achieve a â€Å"A† in any event, when they score brilliant imprints for the entirety of their tests on the grounds that the framework here focus more on the interest of understudies, however not simply the scores.Unlike Malaysia, instruct ors in America help students to get and ingest information which can profit themselves in the remainder of their lives. Henceforth, these two districts have unmistakable reviewing frameworks, yet is the motivation behind why they are unique. Taking everything into account, the instruction framework that every nation is having now makes them capricious; we were unable to choose whether it isn't right or right. Obviously, without question, a few people would feel that the framework in America is better a result of its present status on the planet today however no one can decide it.On the contrary side, the framework in my nation of origin, which is Malaysia, is more thorough than where I am concentrating now. Be that as it may, I was unable to tell which of them is better on the grounds that them two have its own shortcomings and qualities. Despite the fact that we don't care for a portion of the frameworks in training, we ought to adjust and obtain information in the manner it is det ailed as. Each country has an alternate instructive framework, yet no one can choose which of them is better.

Wednesday, August 26, 2020

Mothers in William Shakespeares The Tempest Essay -- William shakespe

Moms in William Shakespeare's The Tempest In spite of the fact that Miranda’s mother and Sycorax never really show up in The Tempest, their recollections involve an unstable situation in Prospero’s will to control. Prospero conjures the memory of Miranda’s mother to legitimize his genealogy, yet feels compromised by the control she applies over it. His portrayal deftly eradicates his wife’s nearness from Miranda’s memory, rendering him the sole purveyor of his daughter’s creative mind. Prospero utilizes a talk which insists maternal authority through the disavowal of female sexuality. He invalidates the authenticity of Sycorax’s matriarchy by developing Sycorax as a shrewd witch, yet additionally an unchaste mother. Such a talk contradicts Caliban’s guarantee to the island while advocating Prospero’s usurpation of intensity. In spite of the fact that Miranda had four or five female chaperons, she has no memory of a mother. In fact, Prospero suggests his significant other just a single time during his describe of the occasions which constrained him from Milan to the island: Prospero: a long time since, Miranda, a long time since, Thy father was the Duke of Milan, and, A sovereign of intensity †Miranda: Sir, are not you my dad? Prospero: The mother was a bit of prudence, and She said thou wast my little girl; and thy father Was Duke of Milan, and his solitary beneficiary and princess no more regrettable gave. (1:2:52-58) Miranda’s accidental inquiry incites an odd reaction from Prospero. He confesses to depending on his wife’s word that Miranda is his girl. In doing as such, he uncovers his distance from Miranda’s birth and the chance of wrongness. Miranda’s mother’s capacity to shoulder kids applies a compromising cont... ...ief summon of Miranda’s mother attests the immaculateness of his heredity, yet likewise separates Prospero’s parental position. In smothering his wife’s nearness, Prospero rises as Miranda’s sole gatekeeper, designing his little girl into his most valued belonging. Prospero builds Sycorax as an unchaste witch (thwarting his development of his own significant other) so as to oppress Caliban and keep him from dirtying Miranda’s body. In spite of the fact that Prospero overwhelms Caliban with enchantment that is unparalleled in Sycorax’s nonappearance, he can't quiet Caliban’s guarantee to the island by means of a matriarchal ancestry. His talk truly adulterates Sycorax’s administration, however isn't persuading enough to expel the shadow of uncertainty cast by Caliban’s matriarchal talk. Sycorax’s memory rises as purpose of dispute, convincing perusers to address Prospero’s story, and subsequently his case to control.

Saturday, August 22, 2020

The history and legacy of the slave trade and its economic, social and Essay

The history and heritage of the slave exchange and its financial, social and social effect on the Northwest district of England - Essay Example erscored that the pre-industrialization period energized the slave exchange as slaves were utilized for the most part in horticulture and different areas requiring difficult work. The rise of colonialists likewise assumed a critical job since settlements, especially in Africa, were rich wellsprings of human product. In Europe, Britain matched Spain and Portugal in the slave exchange. The disclosure of the New World was key to this that is the reason the seventeenth and eighteenth hundreds of years were supposed to be the time of exchange, as the nineteenth century was the era of creation. The â€Å"triangular trade† was the zenith, putting the slave exchange as a significant motor behind the colossal ascent in world exchange. Eric Williams and Colin Palmer expounded on this in the book called, Capitalism and Slavery: In this triangular exchange England †France and Colonial America †similarly provided the fares and the boats; Africa the human product; the ranches the pilgrim crude materials. The slave transport cruised from the nation of origin with a load of fabricated products. These were traded at a benefit on the shore of Africa for Negroes, who were exchanged on the manors, at another benefit, in return for a payload of pioneer produce to be reclaimed to the nation of origin. (p. 51-52) The Northwestern piece of England, especially the town of Liverpool, is a significant slaving port, with its boats and vendors ruling over the Atlantic exchange. â€Å"The exact explanations behind Liverpools predominance of the exchange are still bantered by history specialists. Some recommend that Liverpool dealers were being pushed out of the other Atlantic exchanges, for example, sugar and tobacco. Others guarantee that the towns shippers were progressively venturesome. A noteworthy factor was the ports position with prepared access through a system of waterways and channels to the merchandise exchanged Africa - materials from Lancashire and Yorkshire, copper and metal from Staffordshire and Cheshire and firearms from Birmingham.† (National Museum Liverpool) It is thus, not

The Confessions Essay Example | Topics and Well Written Essays - 750 words

The Confessions - Essay Example Utilizing mental powers, for example, stunts, lies and the instilment of dread in the person being referred to, a larger part of the cops lie to suspects as an approach to threaten them, or stunt them into saying reality. All things being equal, physical power is precluded in the quest for answers, and as the circumstance introduced, it is in outcome doubtful that the untruths, commotion, and dread ingraining intentions of the cops are totally advocated. The typical criminal methodologies that are intelligent and moral are not productive in some random settings, thus the utilization of unusual ways, being as productive as it seems to be, is supported for the law, however unjustified for the hoodlums. The Miranda privileges of crooks are not just postponed to them, since this is the consistently acknowledged procedure of cross examination, yet rather in light of the fact that suspects are simply suspects. On occasion, they might be honest, though in different frequencies they are liab le of the claims postponed against them. The Miranda privileges of the presumes offer him a chance to seek after his entitlement to quiet, in light of the fact that a large portion of the honest suspects may implicate themselves of different wrongdoings that are not part of the examination. The Miranda rights offer speculates security from badgering by the law implementing offices and specialists. The Miranda rights consequently demonstrate that a suspect is blameless until demonstrated blameworthy (Ofra, 2000). An established right granted to any individual suspected as a system to submit to the constitution, and thusly, suspects have rights to making sure about legal advisors preceding addressing any inquiries posed by cops as their majority rule the right to speak freely of discourse and articulation. Crooks in the contemporary society are more astute than they were decades back. Crooks can crash proof of their blame from the wrongdoing scene, and the DNA not coordinating. This s hows the hoodlums were either not liable, or were insightful and careful in the execution of the wrongdoing. Furthermore, the suspects showed indications of blame all through the whole examination. The DNA aftereffects of the hair and organic liquids didn't liken the casualty from having sought after sexual or physical closeness with another person preceding the event of the wrongdoing. Such events can't be brushed away gently on the dispute that none of the DNA tests coordinated with the four speculates DNA (Ofra, 2000). The scrutinizing of Dick had additionally raised new data relating to the reason, for example, the induction of blame and the ramifications of Erick, and the remainder of the suspects, who previously showed indications of blame of the homicide of Michelle Boseko. The dispute that the speculates carried out the wrongdoing is a direct result of the admissions by Dick Erick, Williams and the other party made, as an approach to remove blame from their awareness. As ind icated by William’s legal advisor, nobody can admit to a wrongdoing that was not dedicated, and with all suspects admitting to kill, none of the gatherings engaged with the case, from the arraignment to the jury, accepted that the people were honest. Furthermore, with their admissions being basic, the suspects may have perpetrated the wrongdoing beforehand, however it didn't prompt the homicide of the person in question or had the will or want to carry out a wrongdoing against the person in question. A few different gatherings may have added to the excusal of the intelligent proof introduced by the crime scene investigation office, which incorporate the jury, the suspects and the legal counselors too. With their customers admitting to wrongdoings that they were intentionally taught not to

Friday, August 21, 2020

Military Suicides Essay Example | Topics and Well Written Essays - 1500 words - 1

Military Suicides - Essay Example As the report announces fighters regularly need to perform ‘details’ or extra obligations like army installation arranging. On the off chance that any of those every day obligations are not finished to military norm, the fighter is dependent upon remedial physical preparing, evening extra work, incomplete relinquishment of regularly scheduled compensation, or decrease in a warriors rank. Those stressors are hard for the trooper, yet for any wards a warrior may have also. â€Å"The U.S. military can't keep away from the distinct truth of self destruction completely. Administration individuals and veterans mirror the more extensive American open, which experiences self destruction, yet in addition derides emotional well-being care. Further, some help individuals enter military assistance with emotional well-being difficulties and we ought not infer that serving in the military caused these suicides. As indicated by the exploration finidngs while serving in the military, a warrior is given a levels of leadership or progression of authority to give the officer obligations and aid any of the soldier’s needs. These pioneers have taken preparing on the best way to finish a crucial, care of given warriors and maintain a moral norm. Tragically, there are an excessive number of stories what the Army orders as ‘toxic leadership’. The military progression in control additionally believed that before the finish of the wars, the quantity of military self destruction cases will decrease. The military initiative neglects to comprehend that the emotional well-being and generally speaking government assistance are discrete, novel and person.

Tuesday, August 18, 2020

An Overview of the Treatments for Depression

An Overview of the Treatments for Depression February 24, 2020 Depression Overview Types Symptoms Causes & Risk Factors Diagnosis Treatment Coping ADA & Your Rights Depression in Kids Depression is treatable and most people see improvements in their symptoms when treated with medication, psychotherapy, or a combination of the two. But treatment should be  individualized. What works for one person might not necessarily work for another. Its important to talk to your physician and treatment team about which options may be most effective in reducing your depression. Verywell / Cindy Chung 7 Types of  Psychotherapy That Are Effective for Depression The word therapy is used to describe many different types of treatments. Psychotherapists often use a specific type of therapy to treat depression. Some of them use an eclectic approach, based on a clients treatment needs.   While there are many different types of therapy, a 2013 study examined which therapies are most effective for depression. Researchers found that the following therapies were equally effective in reducing depression. Interpersonal therapy is relatively short in duration. Sessions are highly structured. Its based on the idea that your relationships are at the forefront of depression. The goal of treatment is to help patients improve skills, such as communication skills and conflict-resolution skills.  Cognitive behavioral therapy  focuses on helping people identify and replace cognitive distortions and behavioral patterns that reinforce depressive feelings. It is usually short-term and it focuses on present problems and skills teaching.  Social skills therapy  teaches patients how to establish healthy relationships. The goal is for patients to improve communication and learn how to build a strong social network with individuals based on honesty and respect.  Psychodynamic therapy is often featured in movies or pop culture. It involves helping patients explore their unconscious and unhealed emotional wounds from the past. The goal is to help people learn how their depression is related to past expe riences and unresolved conflicts. The therapist helps patients address those issues so they can move forward in a productive manner.  Supportive counseling  is unstructured and focuses on listening to the patient. Patients are invited to address whatever issues they want to talk about and the therapist uses empathy to provide understanding and support.Behavioral activation raises awareness of pleasant activities. The therapist seeks to increase positive interactions between the patient and the environment. By getting active and engaging in more pleasurable activities, symptoms of depression may be reduced.Problem-solving therapy  aims to define a patients problems. Then, multiple solutions are offered. The therapist helps the patient evaluate options and choose a solution.?? The 7 Best Online Help Resources for Depression Family or Couple Therapy Family or couple therapy may be considered when depression affects others in the household. Therapy that involves other family members focuses on the interpersonal relationships. The roles played by various family members in a patients depression may be examined. Education about depression in a general way may also be a part of family therapy.?? Hospitalization Hospitalization  may become necessary when it is deemed that a patient has become a danger to himself or others. A patient who is seriously considering suicide, for example, may require inpatient hospitalization.?? If you are having suicidal thoughts, contact the National Suicide Prevention Lifeline at 1-800-273-8255 for support and assistance from a trained counselor. If you or a loved one are in immediate danger, call 911. Hospitalization may involve individual therapy, family therapy, and group therapy. A patient may also be prescribed medication. Once a patient is safe to leave the hospital, an intensive outpatient program, such as a partial hospital may be recommended. These services take place for several hours each day to help support a persons recovery from their  depression.   Medications There are many different medications that can help reduce the symptoms of depression. Most studies have found medication is most effective when it is used in conjunction with therapy. Here are some classes of medication that are commonly used to treat depression:   Tricyclic antidepressants  (TCAs) â€" were among the first developed antidepressants. They have more side effects than newer antidepressants but can be more effective for certain patients. These include Elavil (amitriptyline), Tofranil (imipramine) and Pamelor (nortriptyline).  Monoamine oxidase inhibitors (MAOIs) â€"  are another older type of antidepressant. If you are taking an MAOI, you will have to follow certain  dietary restrictions  to prevent a reaction that can cause  high blood pressure. You will also have to be careful about interactions with certain other medications. Like tricyclics, these are not generally used first line, but can sometimes be helpful for more difficult to treat depressions. MAOIs include Marplan (isocarboxazid), Nardil (phenelzine) and Parnate (tranylcypromine).Selective serotonin reuptake inhibitors (SSRIs) â€"  are the most commonly prescribed medication for depression today. Prozac (fluoxetine), Paxil (paroxetine), Zoloft (sertraline) Celexa (cital opram) and Luvox (fluvoxamine) are  commonly prescribed brand names. Compared to other antidepressant types, SSRIs tend to have fewer side effects. SSRIs should not be prescribed in conjunction with the older MAOIs due to the potential for a dangerously high level of serotonin to build up, which can cause  serotonin syndrome.  Serotonin and norepinephrine reuptake inhibitors (SNRIs) â€"  are a newer type of antidepressant that works similarly to SSRIs only they also block the reuptake of norepinephrine along with serotonin. Common medications in this class are Effexor (venlafaxine), Cymbalta (duloxetine) and Pristiq (deslavenfaxine).Norepinephrine and dopamine reuptake inhibitors  (NDRIs) â€"  Wellbutrin (bupropion) is in a class all by itself.  Wellbutrin is less likely to have the sexual side effects that are common in the other antidepressants.??Esketamine â€" Sold under the brand name Spravato, esketamine was FDA approved in March 2019. It is approved for adults with treatment-r esistant depression, meaning other medication options have not worked for them, and needs to be prescribed together with an oral antidepressant. The medication itself is a nasal spray that works quickly in the bodyâ€"within hours, compared to the weeks or months other medications take to work. However, there are risks associated with it. Esketamine is a variant of the hallucinogenic drug ketamine and may cause sedation and out-of-body experiences. Patients receiving the drug are monitored for several hours after taking it, and can only receive the drug at a certified location.?? ?? ?? What Happens When Depression Doesnt Respond to Treatment? Self-Help Strategies Self-help  methods for the treatment of depression may be helpful for someone who is unable to access professional resources or to someone with mild symptoms. Self-help strategies may include the following: Support groups  â€" They allow you to talk to other people who can relate to the issues and symptoms you are experiencing. Many people report support groups to reassure them that theyre not alone and provide them with ideas and resources.??Online resources  â€"  There are many websites, newsletters, and online programs that specifically help people with depression.  Self-help books  â€" Books  can offer many of the same skills that people gain in therapy but it requires readers to be able to apply the information to their own lives. Many self-help books are available for free through local libraries.?? 8 Ways to Improve Your Mood When Living With Depression

Sunday, June 21, 2020

Honor Codes and Ritual Contrition - Literature Essay Samples

Gabriel Garcia Marquezs Chronicle of a Death Foretold is a relatively small book, yet it is open to countless interpretations as to the books overall purpose. Here I will discuss two such interpretations: Isabel Alvarez-Borlands analysis sees the novella as asking why a senseless murder was allowed to occur; Carlos J. Alonso focuses on the point of the text being a ritual means for redemption. Both analyses are strongly argued and very conceivable, offering valuable insights into the text and developing meaningful interpretations.Isabel Alvarez-Borlands From Mystery to Parody: (Re)Readings of Garcia Marquezs Cronica de una muerte anunciada asks why the town allowed the murder to transpire when there was ample opportunity to stop it. The analysis blames the towns hypocritical honor codes for Santiago Nasars death and indicts the townspeople for their complicity. In this society, the women must remain virgins until marriage or else they are considered defiled and damaged. The men, on the other hand, seem to do as they please with no social repercussions. They even solicit whores before and even after marriage. For example, the narrator declares of Maria Alejandrina Cervantes, the town whore, It was she who did away with my generations virginity (Garcia Marquez 74).Indeed, in this view, the townspeoples mentality is to blame. This social code is a blatant double standard, strictly censoring the womens sexuality while the men go out and have promiscuous sex. In reality, Santiago is himself quite the womanizer, going around nipping the bud of any wayward virgin who began showing up in those woods (104). The town is so entrenched in these antiquated beliefs that the Vicario brothers are eventually absolved of the murder. The court accepts the argument that the murder was a necessary defense of honor, and after three years in prison, they are free men.The murder plot is known to almost everyone because the Vicario brothers make no secret of their plan. The towns knowledge of the murder plot is illustrated by the narrators ironic comment, There had never been a death more foretold (57). The death is foretold to practically everyone except for Santiago himself. It seems absurd to think that the murder is allowed to take place, or that Santiago is not warned sooner, with such an abundance of foreknowledge.Pablo and Pedro Vicario feel so strongly bound by their societys honor codes that they kill a man. In fact, the reader gets the sense that the Vicario brothers do not even want to kill Santiago; they are just doing it because they feel duty bound to do so. They believe that their familys honor can only be redeemed through the public murder of Santiago. They cannot back down because the honor code binds them to a course of action. The amount of social pressure that is upon the boys can be seen in Prudencia Cotess startling statement, I knew what they were up toand I didnt only agree, I never would have married [Pablo] if he hadnt done what a man should do (72). The only way they can be stopped is by the people around them, but the townspeople fail to prevent the murder. The town accepts and lives by this honor code which allows murder to regain respect. By failing to stop the murder, every person has, to some extent, been an accomplice to the crime.Alvarez-Borlands analysis goes on to state that the last two sections of the story can be viewed as the authors condemnation of the townspeople. In the second to last section, the narrator describes the autopsy as a massacre, a murder after the murder. This coupled with the grisly depiction of the actual murder can thus be viewed as a motivation for the reader to realize, with the implied author, the dire consequences of hypocritical honor codes (Alvarez-Borland 221). Also, as the analysis points out, the point of view changes from I to we in the fifth section, which can be taken as further evidence of the condemnation by the author of the narrator and the t ownspeople, thus presenting a scathing comment on the corruption of their moral values as well as their institutions (221). The book reveals the town as it really is: ugly and dirty.In fact, after the crime that these antiquated honor codes have led to takes place, the entire town seems to fall apart. Filled with a collective guilt, the town is changed forever, perhaps symbolized by Bayardo San Romans house and car: The house began to crumble. The wedding car was falling apart by the door, and finally nothing remained except its weather-rotted carcass (Garcia Marquez 100). Don Rogelio de la Flore dies at the shock of seeing how Santiago is murdered. Santiagos former fiance, Flora Miguel, runs away with a lieutenant who then prostitutes her in a nearby town. Divina Flore, now overweight and faded, sits surrounded by her children from various fathers. Every person suffers a different fate, from death to insanity to that of the narrator, but it seems certain that the town has pa id the price for their sins.While Alvarez-Borlands analysis looks at Chronicle of a Death Foretold as a text that explores why the murder is allowed to happen, Carlos J. Alonso argues that the novellas purpose is to reenact the murder as an attempt at redemption. In Writing and Ritual in Chronicle of a Death Foretold he asserts that the text is merely a means of recreating the crime, not understanding or accounting for it. The ritual reenactment of the offense is an attempt to endow the crime with the prescribed order of ceremony, thereby overcoming the centrifugal and fortuitous character of the original events (Alonso 265). The townspeople feel a tension that they try to alleviate by calling the days events fate. They find themselves constantly trying to give order to the chain of many chance events that [have] made absurdity possible, and it [is] obvious that [they arent] doing it from an urge to clear up mysteries but because none of [them can] go on living without an exact knowledge of the place and the mission assigned to [them] by fate (Garcia Marquez 113). Calling it fate makes it easier to accept that a murder that could have and should have been prevented took place. It serves to lessen the guilt felt by the townspeople.The story, Alonso argues, is told simply for the cathartic nature of storytelling. The chronicles purpose is the reliving of the murder in an attempt to relieve the towns and the narrators tension and guilt. However, the very fact that the story is a ritual reenactment means that it can never serve as the instrument of redemption. With each reading and rereading of the story, the reader relives the murder. It is an endless cycle of violence that is never cleansed. In fact, Santiago is killed many times throughout the text. There is, of course, the grisly murder that appears at the end of the book, but Santiago Nasar also dies symbolically in his dreams. The night before his murder, for instance, Santiagos dream contains t he unlucky omen of birds. His mother, who is an experienced interpreter of dreams, curiously misreads her sons warning, something she will never forgive herself for. Victoria Guzman also kills Santiago symbolically in the kitchen as she guts the rabbits, to Santiagos disgust, thereby foreshadowing his own disembowelment. Also, as mentioned above, the autopsy is a gruesome mess in which Santiago is butchered once more. With the continual act of murder after murder, the book can offer no contrition.The only information that is gained from reading the story is the same limited data that is available to the narrator. He does not uncover any more truly significant facts than the investigating magistrate before him. He does not discover the truth about Santiago Nasars guilt or innocence. It is clear that the reader must look beyond this for the true purpose of the story. It may be a condemnation of medieval traditions and beliefs, or it may be a pass at penitence. Perhaps it is a comment on the corollaries of murder or a dissertation on the psychology of mass complicity. The text is open to several different interpretations, and thus should be approached with an open mind.Works CitedAlonso, Carlso J. Writing and Ritual in Chronicle of a Death Foretold. Modern Critical Views: Gabriel Garcia Marquez. Ed. Harold Bloom. New York: Chelsea House, 1989. 257-269.Alvarez-Borland, Isabel. From Mystery to Parody: (Re)Readings of Garcia Marquezs Cronica de una muerte anunciada. Modern Critical Views: Gabriel Garcia Marquez. Ed. Harold Bloom. New York: Chelsea House, 1989. 219-226.Garcia Marquez, Gabriel. Chronicle of a Death Foretold. New York: Ballantine, 1982.

Sunday, May 24, 2020

The Sustainability Strategy of Nike Company Essay

Introduction and the objective of the study Nike is one of the biggest footwear and apparel manufacturing companies in the word. The company came into existence in 1964 by Bill Boweman and Phil Knight and named it as the Blue Ribbon Sports. The company changed the name to Nike, which is Greek word meaning victory, in 1972 after producing a good brand of shoes that became popular among the athletes (NIKE, Inc., 2001). Since then, the company has been successful, dominating the world market of athletic shoes. The company’s products are sold in more than 170 countries across the world. The company also sponsors various sports events at national and international levels. The company slogan â€Å"just do it† is catchy and attract many people tom†¦show more content†¦The analysis will focus on some key aspects such as; the overall plan, products/services sustainability, human resource relations, customer’s relations, environmental concerns, and the company social responsibility to the company. Descript ive analysis will help appraise of the company’s sustainability strategy. The critical analysis of the company’s sustainability will help in coming up with conclusions about sustainability of the strategy, and give insights on how the company can improve its sustainability strategy. There are also various recommendations based on these conclusions (Heslin and Ochoa 2008). Nike sustainability strategy General overview of the sustainability strategy Nike has a very sophisticated sustainability strategy. The strategy is based on company’s prospects for future, to ensure that the company remains profitable and reputable, taking into consideration the social responsibility of the company (NIKE 2013). For instance, the strategy is supposed to ensure that the company gains a stable supply for the raw materials for the product manufacturing that will ensure stable supply of the products in the market at favorable prices. The strategy also targets make the company responsive to environmental concerns, aiming at reducing environmental pollution through emissions to the atmosphere (Charter, 2001). The strategy outlines the companyShow MoreRelatedThe Ethics And Code Of Workplace Practices1683 Words   |  7 Pagesorganization priorities by keeping the cost of the company intact and giving company the room for growth and increase productivity ( Attaran,attaran,2007) Sustainable development is a vehicle to permute many and varied corporate and institutional interest whilst giving impression of adherence to and observation of environmentally sound principles (David and Santillo 2007) BACKGROUND Nikes company issues was transparent ,perceive and concise ,Nike came under severe criticism from media over the ethicsRead MoreSustainability Framework1158 Words   |  5 PagesBUSINESS, GOVERNMENT AND SOCIETY Sustainability Framework For: Deryk Stec By: Shyam Maheshwari (3461529) 2/4/2013 This paper explains the sustainability strategies of Adidas and Nike and then compares itself with the sustainable value framework of Hart’s. What is Sustainability? As defined by Environment Canadai, Sustainable development is the process of developing land, cities, businesses and communities so that our current needs are met without compromising the ability of future Read MoreEnvironmental Scan Essays952 Words   |  4 Pages September 17th, 2012 Environmental scanning is an organization’s strategic management and is actual important to the corporation. Environmental scanning is getting-together data for the external and the internal of the company. A SWOTT is the paramount technique to gather the data. A SWOTT is defining the strengths, weaknesses, opportunities, threats, and trends of the business.    Environmental scanning can be defined as the procedure of collecting, examining, and assigningRead MoreNike : An Innovative Company Essay1092 Words   |  5 Pages1. Introduction NIKE, Inc. is one of the world largest designer and distributor of athletic apparel, footwear, equipment, and sport accessories for various types of fitness and sports activities. With total revenue hit $30 billion USD in 2015 (Statista, 2016), NIKE has developed four big brands, including: NIKE, Jordan, Hurley, and Converse, which each provides a strong connection with different customers. NIKE is a transnational company with five global headquarters, in: Beaverton, Oregon; HilversumRead MoreNike, Mission, Vision, Values, Principles Essay704 Words   |  3 PagesRunning head: NIKE, Inc. Mission, Vision, Principles 1 NIKE, Inc. Mission, Vision, Principles Ameirah Aldahmani MSM631 – Strategic Management and Financial Reports Analysis Regis University Saturday, September 04, 2010 Abstract This paper is a qualitative and quantitative analysis of NIKE, Inc., done as six separate sections. The six sections of the project are external environment analysis, S.W.O.T analysis, executive interview, strategic and tactical plans and controls, structure,Read MoreMarketing Analysis : Nike s Strategy1540 Words   |  7 Pagesinnovation. (Sender, June 2015) Nike, as a company, fit into this market as the leader in sports fashion as they rank #1 in most valuable sports fashion and #18 overall on most valuable brands. (The world’s most valuable brands, 2015). The objective of this assignment is to critically evaluate Nike’s strategy. This will be done by analysing their environment, their Industry and their competitive and finally their competitive landscape. Long term goals Sustainability- to achieve this through the useRead MoreNike : Sustainability And Labour Practises1217 Words   |  5 Pagesmay question the sustainability of an organisations. Sustainability of organisations, nations, humanity is becoming a primary goal of the individuals and groups in all the different sectors anyone can think of. Leaders are very keen to launch new sustainability initiatives on a daily basis in order to make the surroundings more sustainable in nature. So now in this report which is based on the case study of â€Å"Nike: sustainability and labour practises†. This case illustrates that Nike was found guiltyRead MoreNike CSR Analysis1581 Words   |  7 Pagesï » ¿ CSR Analysis and Impact on Operations Nike has a Code of Business Conduct and Ethics that includes its commitment to the environment and is a signatory of the UN Global Compact. Nike has created a team of sustainability managers led by an independent director. Its environmental goals include producing eco-friendly products and minimizing its environmental impact through the reduction of greenhouse gases, organic solvents and PVCs. Nike acknowledges the difficulty of tracking environmentalRead MoreThe Tows Matrix : Swot Analysis942 Words   |  4 PagesThe tows matrix explains what the SWOT of Nike today. In this graph of SWOT matrix, we would like to explore what is possible for us to do in dealing with those elements in the business, externally and internally. Simply said, external comes from opportunities and threats, while internal comes from strengths and weaknesses of Nike. Corporate and Business Strategies Corporate strategy is the overall scope and direction of an organization. It indicates how managers are adding value to the businessRead MoreSocial Responsibility in Stakeholder Theory1509 Words   |  7 Pagesexamples: Starbucks amp; Nike 4 5. Conclusion 5 6. References 6 7. Appendixes 9 Appendix A 9 Appendix B 10 1. Introduction This report focuses on social responsibility issue focusing on stakeholder theory. Social responsibility will be introduced and defined based on stakeholder theory. Next, analysis on the importance and limitations of social responsibility will be shown based on reputable published articles, followed by examples of two successful companies on how social responsibility

Monday, May 18, 2020

Classical And Instrumental Conditioning Explain Learning

This essay will describe how the psychological processes of Classical and Instrumental conditioning explain learning. Classical does so through the use of involuntary reflexes while Instrumental through the use voluntary behaviour and reinforcement. Their effectiveness will be explained through the supporting studies. Classical conditioning is the repeated association of events (neutral and unconditioned stimulus) until the neutral stimulus starts to produce a conditioned response that it otherwise would not produce. This association is reflexive and requires no thinking while allowing the prediction of future events due to the presentation of a conditioned stimulus (formally neutral) creating the expectation of the other event following. There are two types of classical conditioning; excitatory conditioning and inhibitory conditioning. Excitatory conditioning is positive and allows prediction and expectation of the unconditioned stimulus. While Inhibitory is negative as it results in behaviours that normally happen, such as salivating (conditioned response) being actively suppressed (Schwartz, 1995). Pavlov’s study on dogs supports Classical conditioning. It does this by showing how a neutral stimulus can be conditioned to produce a conditioned response. In the study, Pavlov realised that food (an unconditional stimulus) caused the dog to salivate (unconditional response). He then decided to make a neutral stimulus such as light produce the unconditional response. ThisShow MoreRelatedEssay about Consumer Behavior Case Study Do Our Avatars Learn?851 Words   |  4 PagesCase Study: Do Our Avatars Learn? 1) According to the text, classical conditioning occurs when a stimulus that elicits a response is paired with another stimulus that initially does not elicit a response on its own. As time passes, the second stimulus is able to cause a similar response because of the fact that we associate it with the first stimulus. An example of classical conditioning would be one that was demonstrated by Russian physiologist Ivan Pavlov. He conducted research on digestionRead MoreKimble s Theory Of Learning Essay1494 Words   |  6 PagesKimble’s theory of learning is defined as a relatively permanent change in behavioral potentiality that occurs as a result of reinforced practice. The five aspects or parts of Kimble’s theory of learning are the following: First, the change in behavior. The result of learning must always be translated into measurable behavior. In other words, after learning, learners do something that they did not do before learning took place. Second, this behavioral change is relatively permanent; that is, itRead MoreRespondent and Instrumental Conditioning as Related to Phobias and Addictions1004 Words   |  5 PagesRespondent and Instrumental Conditioning as related to Phobias and Addictions Many people who suffer from phobias also suffer from addictions. This is largely due in part to the reluctance to seek professional treatment for the phobia. People turn to other means to cope with their phobias which in turn leads to addictions. Dependence is such an issue with addiction that stopping is very difficult and causes severe physical and mental reactions. Therapist use a technique called extinction toRead MoreReinforcement Role in Operant and Classical Conditioning2078 Words   |  9 Pagesimportant in the learning of consumer preferences. Explain why and discuss this relation to the Classical and Operant Conditioning Theories. Support your answer with examples. Table of content: Page 1 - introduction Page 2 –about learning Page 3 - classical conditioning Page 4-5 – examples of classical conditioning Page 6-7 – operant conditioning Page 8- about reinforcement and its role in classical and operant conditioning Page 9 – conclusionRead MoreReinforcement Role in Operant and Classical Conditioning2066 Words   |  9 Pagesimportant in the learning of consumer preferences. Explain why and discuss this relation to the Classical and Operant Conditioning Theories. Support your answer with examples. Table of content: Page 1 - introduction Page 2 –about learning Page 3 - classical conditioning Page 4-5 – examples of classical conditioning Page 6-7 – operant conditioning Page 8- about reinforcement and its role in classical and Read MoreThe Theory Of Classical Conditioning929 Words   |  4 PagesDiscussion 5 1. Define: Classical Conditioning is learning theory based on the assumption that the learning process occurs due to associations between an environmental stimulus and a natural occurring stimulus, as indicated in our textbook. This learning theory was developed by John Watson. He proposed that this theory is able to explain human behavior. Watson also assumed that our environment shapes our personality as a whole. His ideas were influenced by the findings of Ivan Pavlov, a RussianRead MoreEssay Operant Conditioning1743 Words   |  7 PagesPavlov Classical conditioning is a method used in behavioral studies. It is known as classical because it is the first study of laws of learning/conditioning, It is a learned reaction that you do when evoked by a stimulus. Ivan Pavlov was the scientist who discovered classical conditioning. Ivan Pavlov was born in Russia. He lived from 1849 - 1936 . Pavlov’s field of study was physiology and natural science. One of Pavlov’s discoveries was the conditioning of dogs. While workingRead MoreBtec Unit 8,P1 Health and Social Essay1253 Words   |  6 Pagesapplication/part of behaviorist perspectives in health and social care. Behaviourist approach In Psychology learning is seen as a change in behaviour caused by an experience. Behaviorism, is seen as a learning theory; an attempt to explain how people or animals learn by studying their behaviour. The Behaviourists Approach has two theories to help explain how we learn, Classical conditioning and operant conditioning. In this task I will attempt to describe and evaluate this approach. Ivan Pavlov was a RussianRead MoreCompare Contrast Operant Classical Conditioning1642 Words   |  7 PagesLearning is any relatively permanent change in behaviour due to experience (Grivas et al, 1999: 318). Conditioning is the acquisition of specific patterns of behaviour in the presence of well-define stimuli (Termpapers, 2003: 01). Learning is the unconscious association between two stimuli which brings about stimulus substitution: Classical Conditioning, CC, Pavlov and the encoding of consequences: Operant Conditioning, OC, Skinner (Grivas et al. 1999: 346-349). This essay will compare and contrastRead MoreDiscussion on Classical Conditioning as an Explanation of Learning1629 Words   |  7 PagesDiscussion on Classical Conditioning as an Explanation of Learning We use the term classical conditioning to describe one type of associative learning in which there is no contingency between response and reinforcer. This situation resembles most closely the experiment from Pavlov in the 1920s, where he trained his dogs to associate a bell ring with a food-reward. In such experiments, the subject initially shows weak or no response to a conditioned stimulus (CS, e.g. the bell), but a measurable

Wednesday, May 13, 2020

Violent Videogames On The Youth Population Essay - 957 Words

Topic: Violent Videogames Organization: problem-problem-solution Specific Purpose: To address and validify the real impact of violent videogames on the youth population. â ¦  Introduction â ¦  Attention Getter: Can violence in video games lead to violent outbreaks and bad behaviour in real life, many people believe so. Are these violent video games moulding and fuelling today’s generation of young minds to a more violent side, forgetting the idea that these games are solely for entertainment purposes. Many studies have taken place surrounding this idea, giving valid points to both sides of the topic. â ¦  Relevance: The topic is relatable to the fact that most people in this room have played a videogame at least once in your life and might have exhibited aggressive behavior in part because of the game. â ¦  Credibility: I have done extensive research on video game ratings, misconceptions within the world of video games, as well as risk factors for aggressive behavior. â ¦  Propositional Statement: The delusion on violent videogames remains a problem in today s society. Because correlating violent videogames with youth violence creates this anti-videogame mindset when studies show there is no link between the two, and I propose we take strides in becoming aware of the certain tytpes of videogames and to limit exposure to immature minds. Transition Statement : First let s examine if the availability of these violent videogames in the recent decades led to an epidemic of violence amogstShow MoreRelatedThe Effects Of Video Game Violence On Children1348 Words   |  6 Pagesinstead of videogames. Studies performed by scientists, psychologists, along with doctors worldwide to examine whether the violence in videogames has a direct relationship to the outbreak of aggression in adolescents through young adulthood. Data was collected in Singapore over a three-year period by interviewing the subjects of the study. Part of the study was asking questions to adolescents that played videogames about how much time they spent on weekdays and weekends playing videogames. MoreRead MoreThe Effects Of Video Games On Violent Behavior Among Young Children1525 Words   |  7 Pages The Effects of Video games on Violent Behavior among Young Children Julian A. Jaggon University of Central Florida The Effect of Video games on Violent Behavior among Young Children Just how popular are videogames? In today’s society very popular, not only do our kids and teenagers play video games but even grown men and women play them as well. Video games are now more popular than watching television or going to the movies. According to Center forRead MoreBoom,Pow,Bang!: A Positive Outlook on Video Games Essay573 Words   |  3 PagesViolent video games have been impacting society in both positive and negative ways throughout the years.Since video games also have harmful elements,the question lingers should violent video games be banned or left alone? Video games have become a popular topic of interest to many people,not just the youth community.Video games,especially violent ones,are also a popular way of entertainment to many who enjoy the thrill of being involved in a story or event.Though there may be detrimentalRead MoreVideo Game Effects On Young Children And Young Adults Essay1283 Words   |  6 Pages California both also involve video game entertainment, therefore everywhere you go videogames follow! Obviously, the better technology gets the more accessible video games are becoming. Over 90% of the young adults and young children population play video games in the United States play video games. Unfortunately, 90% of those games involve mature content that often includes violence (â€Å"Little By Little, Violent Video Games Make Us More Aggressive†). Many parents think nothing of supplying theseRead MoreParaphrase of Gore for Sale1182 Words   |  5 Pagesseamy parts of Los Angeles to rid the c ity of aliens who are abducting skimpily dressed women, Duke Nukem blasts anyone in his way. Even celebrating by kicking the severed heads of those he has defeated through goalposts. In Doom, a very well-liked violent video game and a favorite of one of the Littleton, Colorado murderers, the character roams through a labyrinthine mix of rooms, corridors, and halls slaying everything that’s near. Endure and you’ll make it to the next level. Choosing between a pistolRead More Violent Video Games Do NOT Contribute to Youth Violence Essay2434 Words   |  10 Pages Although violent video games are thought to encourage real world violence, they actually help to prevent it. I am focusing on violent video games and how they affect juveniles because I feel that this issue needs to be looked at in the criminal justice community. It is an unnecessary distraction to blame the actions of a disturbed youth on a form of entertainment that has been used by millions of people without incident. A review article published in The Psychiatric Quarterly found thatRead MoreViolent Video Games and Bad Behavior1531 Words   |  7 Pagesreality. The longer they a re allowed on their game system the more they become convinced that their games are real. Some researchers believe violent video games can channel the aggression of the child but the parents are to blame for what happens to the child after playing an excessive amount over a period of time. Children can become preoccupied with these violent video games which have been proven to be the cause of poor social skills, uncontrollable aggression and a false reality. I happen to sympathizeRead MoreThe Media Violence And Aggression1069 Words   |  5 Pagesto a hostile family, violent films, or gory video games. Although sometimes this might be the case, a lot of the time it is not as black and white, making this topic very difficult to analyze and understand. Both Jonathan L. Freedman in â€Å"Villain or Scapegoat? Media Violence and Aggression† and L Rowell Huesmann and Laramie D. Taylor in â€Å"The Role of Media Violence in Violent Behavior† explore two opposite viewpoints on if there is a correlation with the media on violent youth. Huesmann and TaylorRead MoreThe Effects Of Video Games On Youth2604 Words   |  11 PagesJoe Nardi Nardi 1 12/29/14 Ms. Galenski The Effects of Violent Video games on Youth In modern video game stores, topics that would have previously been viewed as taboo are now widely displayed and accepted as normal, such as violence. Some people question as to whether or not it is beneficial for people, especially children, to see these behaviors on a regular basis. It has become clear that many of the people who have drawn attention to this issue use studies and researchRead MoreArgument Against Limiting Screen Time For Younger Children1428 Words   |  6 Pageseople would argue against limiting screen time for younger children. However some arguments can be made for letting children watch television when they are very young. A poor mouse lost its youth for the effects of overstimulation to be proven, and such a valiant sacrifice should not go in vain. Along with the sacrifice of the mice that served under Dr. Christakis, our future citizens are having their perceptions of reality augmented even before they go to preschool or kindergarten. Combined with

Wednesday, May 6, 2020

Political Trends Of The Affordable Care Act - 929 Words

1. Identify political trends in your area (city, county, or state) that have contributed to or could contribute to a crisis in a particular industry. Several regulations imposed by governments can have an impact on organizations. Some regulations have more effect on certain types of industries than others. The Affordable Care Act does not necessarily affect a particular industry, but it does have consequences that could potentially affect business owners and their employees. Under this health reform, employers with 50 employees or more are required to pay health insurance for their employees or face a penalty. The Affordable Care Act limits the employer’s options in choosing low-cost insurance plans; this may cause businesses to raise costs and reduce the hours of work and/or the wages paid to their employees. 2. How do political and economic events comingle to create a crisis? Both political and economic events can trigger a crisis. Political trends and laws are standards that affect the way businesses operate. How a political trend affect business depends on the type of industry that we are looking at; since some legislations are only directed to a certain type of industry. Economic forces can also cause a crisis in an organization. Some factors such as the unemployment rate, interest rate health care costs and others can definitely affect the economic stability of any organization. Top management must consider political and economic trends that affect the specificShow MoreRelatedPublic Policy Analysis : The Affordable Care Act ( Aca )1036 Words   |  5 Pagesand have an impact on how we provide care for our patients’. For this reason, it is important for nurses to be knowledgeable and involved in important healthcare decisions. â€Å"Knowledgeable nurses in advanced practice must demonstrate their commitment to action by being a part of relevan t decisions that will ensure the delivery of quality health care by appropriate providers in a cost-effective manner† (Milstead, 2013, p. 1). Public Policy Analysis Health care driver policy was designed to addressRead MoreBarack Obama s Presidency Of The Affordable Care Act891 Words   |  4 PagesPresident Obama’s most notable acts in his two terms in office is the passing of the Affordable Care Act (ACA), more commonly known as Obamacare. It remains a controversial law, and has already faced multiple repeal attempts, challenges in the Supreme Court, a presidential election, and continues to be challenged repeatedly in Congress. The most recent CNN poll taken in January indicated that 51% of those polled disapproved of how President Obama is handling health care (President Obama and the ObamaRead MoreA Debate Over Universal Health Care Essay1247 Words   |  5 Pagesactual health for their patients rather than dollar signs. Political Perspective Politics and policy have had an unceasing notion played on by politicians throughout American history for each political party. In this current presidential election, with the new president elect Donald Trump, controversy over universal health care has become a heated debate once more. Since the time of Harry Truman in 1948 when the concept of universal health care was first introduced to the more conservative American publicRead MoreThe Effects Of National Health Care1451 Words   |  6 PagesThe Effects of National Health Care The adoption of national healthcare in America is having a profound effect on several American institutions such as government, workplace, and hospitals. This paper will explicate contrasting citizens’ social contract with the government before the passing of the Affordable Care Act (ACA) and the social contract they had with American citizens after the ACA was put into effect. Additionally, the paper will demonstrate the roles of zealots, disciples and the congregationRead MoreThe Affordable Care Act Of Wyoming1419 Words   |  6 PagesAnalyst Office: POLS 1100-500 Date: September 22, 2014 Subject: The Affordable Care Act This Memo responds to your request for information about the affordable care act. In this memo I will discuss the history of the act, major provisions of the act, and how the act will affect health insurance in the state of Wyoming. I will also address the reaction and impact the act has had on other states in the union. The affordable care act was implemented by the 111th United States congress and signed intoRead MoreHealthcare Reform in the United States1218 Words   |  5 Pagesfathers had difficulty to agree on common issues due to their conflicting political stances. The intention of each political party is to form a solution that is in the best interest of the citizens in the U.S and of how to govern the US following its independence from Great Britain. It is safe to conclude that some Americans base their decisions on family affiliations rather than viewing each economic, social, and political problem differently to make an informed decision. The presidential nominationRead MoreThe Affordable Care Act : Obama Care, The Patient Protection Act1732 Words   |  7 PagesThe Affordable Care Act Obama Care, The Patient Protection Act, people have given it many nicknames but it’s official name is The Affordable Care Act. The law may have several nicknames, but one thing is for sure, it is very controversial. Americans are torn on whether the law will work or not, and it’s causing a huge debate ahead of the 2016 presidential election. The effects that The Affordable Care Act may have on our country can best be understood by analyzing the background and the historyRead MoreMarriage, Employment And Health Case Study1085 Words   |  5 PagesThe Affordable Care Act and Other Health-related Policies Marriage, Employment and Health Policies outside the domain of health care, factor into the health outcomes of Black SMW. As previously mentioned, cultural shifts and political advocacy has led to significant advancement in the treatment of sexual minorities in the U.S. Public demands for an end to policies that stigmatize sexual minorities, led to the repeal of DADT and the passing of marriage equality by the U.S. Supreme Court during theRead MoreAddressing Health Outcomes : Affordable Care Act1110 Words   |  5 PagesAddressing Health Outcomes Affordable Care Act: In the United States, nearly one in three women ages 18-64 live at or below the 200% poverty level. Poverty level is based on an annual earnings of a household and how many people reside within the home. A 200% poverty level for a single woman is currently set at $23,760 per year. According to the Kaiser Women’s Health Survey from 2013, 15% of women categorize their health as fair or poor and about 43% have health conditions that require monitoringRead MoreThe Level Of Activity At The National Level Essay1366 Words   |  6 PagesThe level of activity at the national level in regards to healthcare is currently very high. There are many healthcare policies, initiatives and trends that will affect the delivery of healthcare locally, nationally and globally in the future. Healthcare costs alone are rising due to emerging high end technologies, global pandemics (with increased international travel), and the continued increase in numbers of the aging population (which traditional ly has shown a higher use of healthcare services)

Motivation and Control The Police Supervisor’s Dilemma Free Essays

Is there a relationship between the amounts of control desired in a police organization and the ability of police officials to create a motivating environment among rank-and-file officers? If so, how is balance arrived at between these two apparently opposite concerns in police organizations? I believe that the relationship between the control which is desired and the ability to create a motivating environment. It is not a clear cut relationship and it can cause problems within the organization and for the employees. The problem with this relationship is that while the people in charge of the organization want a specified amount of control, they cannot accomplish this without some repercussions. We will write a custom essay sample on Motivation and Control: The Police Supervisor’s Dilemma or any similar topic only for you Order Now The difficulty lies within how to gain this control without completely alienating every employee who works within the organization. The important part of the relationship is to compromise and understand that the officers have needs which must be addressed. An example of how important that these two needs are met shows in Maslow’s Needs Theory. (Stojkovic, Kalinich, and Klofas, 2003). Maslow asserts that the officers have the â€Å"need to feel safe in their environment and free from and threat of attack by aggressors. † (Stojkovic, Kalinich, and Klofas, 2003). The relevance of this to the relationship in question is with Captain Frebe’s new strategy to micromanage the officers. This also forces the hands of the sergeants’ to take the lead as the overseer’s of the micromanagement. The officers and sergeants believe that they are being attacked by an aggressive force, and therefore, their lower needs are not being met. This causes the higher needs to decrease. A balance will not be found with the current strategy that Frebe is using. It makes the officers believe that they cannot be trusted to do their jobs. While there were a number of officers who were not doing their jobs, the changes impacted those who were doing their jobs. The system is too complex. Instead of fixing the situation, it only made it worse. The employees believed that they were unable to do their jobs because they were being micromanaged. The sergeants were angry because the fact that they were being pulled away from their duties to watch the officers and write reports about the officers performance. This was a noble idea, but it was demanding an excessive solution for the situation. If Frebe had requested that the reports were written on a less frequent basis it may have been easier to deal with. For instance a compromise could have been reached if Frebe had solicited feedback before the situation became out of hand. It would have been helpful if Frebe asked the Sergeants and the officers for their input to solve this problem. How could have Captain Frebe instituted the mechanisms for officer accountability without alienating officers? What role do officers have in creating a motivating environment within police organizations? Captain Frebe‘s first mistake was to not ask for advice or for input before implementing such strict changes. The mandatory odometer readings and the quotas for tickets seemed to be an excessive change to implement. There were some officers who were not doing their jobs, but most of the officers were doing a good job. There were other methods that should have been researched before this was implemented. One method could have been the use of the reflection of their â€Å"work performance in their pay raises. With this technique the â€Å"low ratings will hit him in the wallet† (Stojkovic, Kalinich, and Klofas, 2003). Many people are motivated by money, and for those who choose not to do their job up to standard would be paid accordingly. The other option would be to use positive feedback for a job well done. The use of positive feedback can bring and officer a† personal sen se of accomplishment (Stojkovic, Kalinich, and Klofas, 2003). Officers are either going to be motivated or not motivated. â€Å"There is no such thing as motivation† (Stojkovic, Kalinich, and Klofas, 2003). A saying that comes to mind is â€Å"I can not motivate my guys, the only thing I can do is provide them the opportunities and the environment to become motivated. † While it is not only up to the officers to be motivated, they must have others around them who encourage them in their endeavors, and appreciate the hard work that they do. The main concern is that the needs are being met of the officers, and of the organization. There is a dire need of safety and security within the environment of the policing organization. With the dangerousness of the job, officers should at least have the guarantee that while they are in the station and out doing their job that they can do it in the safest manner possible. With the added stress of monitoring so many aspects such as odometer readings and quotas, it could cause any good officer to become seriously stressed out. The officers may also take part in groups such as â€Å"Quality Circle groups† (Stojkovic, Kalinich, and Klofas, 2003). These are groups which enrich the officers and their work experience. It is an organization that promotes the â€Å"well being of the workers. These are beneficial groups who meet on a regular basis with non management members to â€Å"identify, analyze, and recommend solutions to problems within the agency. † These types of groups can make the employees feel that they have a safe haven within their reach to address concerns. Is it true that you really cannot motivate persons in organizations? If this statement i s true, then is there any role for administrators and managers in the motivation of their employees? Are there unique concerns that face police supervisors that make motivation of employees difficult? If so, what are they, and how would you address them? According to the text, there is â€Å"no such thing as a motivation. † (Stojkovic, Kalinich, and Klofas, 2003). I do believe that people who are motivated are that way because they want to do their best, this is regardless of the circumstances. It would take a great deal to cause a self motivated person to become a quitter, there is room for managers and administrators within the organizations. However the managers and administrators are not there to motivate, they are there to make money, sell a product, or maintain the organization. It does not mean that they aren’t concerned with the employees but the bottom line of getting the job done seems to be the priority. There are definitely concerns within the responsibilities of a police supervisor. They are ever-changing, with time, and with the type of employees. By this I mean that the supervisors may work better with some employees than others. However, in this type of position there cannot be favoritism, you must work and deal with everyone, regardless of whether or not you cannot stand them. The trick is how you approach the situation, hence, the employee. If you remain objective and fair, by removing yourself from a personal relationship with the subordinates it will be easier to see them on an equal level. I think that the biggest issue overall is getting your employees to do what you want without firing everyone and starting over! This is a huge obstacle. I have heard many times of organizations doing what is sometimes referred to as â€Å"cleaning house. † I believe that this should be a last resort tactic. I personally like to believe that most people want to do what is right, and given the right opportunity and environment they can learn how. I personally hate micromanagers, and I would most likely never use this tactic. I figure that if I have to micromanage an employee that they are causing problems, they do not know their job, or do not care about their job. The first option would be to offer the employee more training, not more of my micromanaging services. There is always the possibility that the employee is unsure about a procedure and needs extra help. I would try several techniques before I gave up. There are many ways that a situation like this could be addressed. I would pull the employee into a meeting so that he or she could discuss the issues, and possible solutions. I would do everything on my end to make sure that I addressed all the issues. I do not believe that people should be given up on. I know that there are many other situations a person in this position could be faced with. However, my solution would be to analyze the situation, ask questions, offer help or fins assistance, and take it from there. I believe that people should be treated as people, not just another number. How to cite Motivation and Control: The Police Supervisor’s Dilemma, Papers

Washington Mutual Failure free essay sample

Failing in business isnt fatal. Its often a precursor to success. Its not uncommon for successful entrepreneurs to fail before achieving success. During turbulent economic times, such as now, we can easily find ourselves shifting the blame for the failure of our businesses to factors outside of our control. Similarly in economic boom times we can find ourselves being quite proud of the results we achieve almost without having a clue as to how we have accomplished them. This somewhat hypocritical approach to business can be very dangerous. In order to ensure the future growth and sustainability of our businesses we have to be honest about what we are doing right and what we are doing wrong. Seattle-based Washington Mutual, Inc. (WaMu), one of the nations leading financial services companies, is the outgrowth of a demand to rebuild its home city after a devastating late 19th-century fire. Since then the company has transitioned from a building loan to a mutual bank. Until the 1960s, the company operated solely in the Seattle area. Then, an acquisition drive during the 1990s propelled Washington Mutual to the top ranks of U. S. home mortgage makers. Faced with a steady downward pressure in the sector at the midpoint of the first decade of the 2000s, Washington Mutual has redirected its attention to its retail banking business. The financial turmoil in the United States has claimed Washington Mutual, on its 119th year anniversary and is being called the biggest banking failure in American history. The United States regulators have seized and sold some of Washington Mutual’s assets to JPMorgan for nearly two billion dollars. This seizure and sale is an attempt to clean up the banking industry filtered with toxic mortgage debt. Washington Mutual had insufficient liquidity to meet its obligations and was in an unsafe and unsound condition to transact business; the government had no choice but to step in. The birth of the financial institution responsible for forming Washington Mutual, Inc. occurred after the near-death of the city. On June 6, 1889 a glue pot in the basement of a downtown building boiled over engulfing the downtown district in flames. In total, 25 city blocks, 120 acres, including the heart of the city were destroyed. It was time for the city to form a new financial institution, one created specifically to help the rebuilding of the city of Seattle. On September 25, 1889 Washington National Building Loan and Investment Association filed articles of incorporation offering its stockholders a safe and profitable means for investing and lending. On June 25, 1908, the company changed their name to Washington Savings and Loan Association and in 1911 Eugene Favre, co-founder of Murphy Favre, Inc. became a member of the board marking the start of a relationship between the investment firm and Washington Mutual. During World War I, Washington Mutual expanded its assets by 68 percent, escaping the impact of the recession that followed. The company emerges from the war with the reputation as the strongest savings and loan institution in Washington. Deposits increased strongly from $15 million in 1921 to more than $26 million two years later. The Wall Street stock market crash of 1929 gave way to a decade long economic depression that brought devastation for the U. S. banking industry. The years were difficult but Washington Mutual persevered avoiding any financial ruin. BY the end of the 1930’s, Washington Mutual had nearly 100,000 depositors and was about to benefit once again from the economic growth brought about by the century’s second great military struggle. During World War II, Washington Mutual sold nearly $30 million in war bonds. In 1941, the bank merged with Coolidge Mutual Savings Bank, increasing its resources to more than $77 million and its deposits were more than $72 million. Washington Mutual did not move outside the greater Seattle area until1964. Five Washington Mutual offices branches were established in the Seattle area between 1955 and 1961. From 1964 forward, the geographic expansion extended the bank’s presence throughout Washington. Between 1965 and 1973, the bank opened 15 branch offices in the Seattle area and in regions across the state. This proved to be a catalyst for the Washington Mutual’s animated growth through and during the 1990’s. IN 1991 Washington Mutual ranked Washington’s largest independently owned financial institution with $8 billion in assets and 84 financial centers and 17 home loan centers in its ome state, Oregon, and Idaho. Between 1991 and 1995, Washington Mutual’s profits more than double going from $80. 6 million to $190. 6 million, its deposits increased from $5. 4 billion to $10. 6 billion, and its assets swelled from $8 billion to $21. 6 billion. The number of branch offices operated by the bank had increased to 248 financial centers and 23 loan centers by the end of 1995. In July 1996 Washington Mutual completed the largest acquisition in its 107 year history. Washington Mutual acquired a $1. billion American Savings Bank, nearly doubling its size, making it the third largest savings and loan in the United States. The core values of Washington Mutual were to be fair. our actions matched our words, to be caring; we speak candidly and listen openly, to be human; we celebrate our successes and learn from our failures, to be dynamic; we are never satisfied with the status quo and know that we must continually reinvent our organization and ourselves, and to be driven; we set high, measurable goals and hold ourselves accountable to achieve them. The vision of Washington Mutual was â€Å"To be the nation’s leading retailer of financial services for consumers and small businesses. † The mission statement for Washington Mutual was â€Å"To build strong, profitable relationships with a broad spectrum of consumers and businesses. We will do this by delivering products and services that offer great value and friendly service, and by adhering to our core values of being fair, caring, human, dynamic, and driven. † Washington Mutual combined banking and friendly customer service in a welcoming retail environment. The concept represented the innovative approach to retail banking combining a variety of elements to create an inviting customer experience. The company institutes The School Savings program which was introduced to help teach children the value of saving money; on March 13, 1923, the first School Bank Day almost 17,000 children made deposits. Washington Mutual offered WaMu Free Checking account and online banking to personal loans, WaMu’s Retail Banking and Financial Services business offers a comprehensive line of deposit and other retail banking products and services to consumers. The company also offered products and services to small businesses and assists them with payroll, cash management, and retirement planning. (WaMu). WaMu Investments, Inc. is a full service brokerage that specializes in helping individuals meet their financial goals. The company offered a broad range of investment products, including individual retirement accounts (IRAs), fixed annuities, life insurance, stocks and bonds as well as retirement and estate planning. (WaMu). WaMu was one of the nation’s leading home mortgage lenders. In 2006, they funded more than $150 billion in home loans for individuals and families across the nation. They offered some of the most competitively priced and desirable products in the industry. (WaMu). WaMu also made insurance products available to customers that compliment the mortgage lending process including private mortgage insurance and mortgage life insurance, as well as flood, homeowners’, earthquake and other property and casualty insurance. (WaMu). WaMu offered commercial real estate property owners and investors great value with competitive pricing and quick, reliable processing. WaMu). WaMu card service was a leading provider of credit cards to middle market consumers throughout the United States. Washington Mutual combined experience, analysis, technology and outstanding customer service and looked to build long lasting relationships with customers by providing products and services that met their evolving financial needs. (WaMu). Washington Mutual posts its biggest loss ever. Its stock prices fell to just over $3. 00 in mid July which is roughly 65% less than the $8. 75 a share previously paid. The cost to insure the company’s debt rose to a record high which is a sign that investors are becoming nervous about the company’s ability to pay back its loans. Washington Mutual had $44 billion of debt that was due this year and $43 billion due between 2009 and 2014. In early March, JPMorgan Chase sent a letter to Washington Mutual urging them to consider a deal quickly because the environment was becoming worse. Washington Mutual declined, preferring to remain independent. Washington Mutual with $307 billion in assets would be the biggest bank failure in history. In September of 2008 Washington Mutual had 2,239 branches in 15 states. It had 43,198 employees in June of 2008. On September 25, 2008, 119 years from the birth of Washington Mutual; the U. S. government closed the institution and sold its banking assets to JPMorgan Chase amp; Co for $1. 9 billion. WaMu was worst hit by the housing crisis and insisted it could remain independent but had quietly hired someone to identify potential bidders but was unsuccessful. Until recently, Washington Mutual was one of Wall Street’s strongest performers; reaping profits quarter after quarter. The 2008 financial crisis is affecting millions of Americans and is one of the hottest topics in the Presidential campaigns. In the last few months we have seen several major financial institutions be absorbed by other financial institutions, receive government bailouts, or outright crash. So what caused the financial crisis of 2008? This is actually the perfect storm which has been brewing for years now and finally reached its breaking point. Let’s look at it step by step. Market instability The recent market instability was caused by many factors, chief among them a dramatic change in the ability to create new lines of credit, which dried up the flow of money and slowed new economic growth and the buying and selling of assets. This hurt individuals, businesses, and financial institutions hard, and many financial institutions were left holding mortgage backed assets that had dropped precipitously in value and weren’t bringing in the amount of money needed to pay for the loans. This dried up their reserve cash and restricted their credit and ability to make new loans. There were other factors as well, including the cheap credit which made it too easy for people to buy houses or make other investments based on pure speculation. Cheap credit created more money in the system and people wanted to spend that money. Unfortunately, people wanted to buy the same thing, which increased demand and caused inflation. Private equity firms leveraged billions of dollars of debt to purchase companies and created hundreds of billions of dollars in wealth by simply shuffling paper, but not creating anything of value. In more recent months speculation on oil prices and higher unemployment further increased inflation. How did it get so bad? Greed. The American economy is built on credit. Credit is a great tool when used wisely. For instance, credit can be used to start or expand a business, which can create jobs. It can also be used to purchase large ticket items such as houses or cars. Again, more jobs are created and people’s needs are satisfied. But in the last decade, credit went unchecked n our country, and it got out of control. Mortgage brokers, acting only as middle men, determined who got loans, then passed on the responsibility for those loans on to others in the form of mortgage backed assets (after taking a fee for themselves originating the loan). Exotic and risky mortgages became commonplace and the brokers who approved these loans absolved themselves of responsibility by packaging these bad mortgages with other mortgages and reselling them as â€Å"investments. Thousands of people took out loans larger than they could afford in the hopes that they could either flip the house for profit or refinance later at a lower rate and with more equity in their home – which they would then leverage to purchase another â€Å"investment† house. A lot of people got rich quickly and people wanted more. Before long, all you needed to buy a house was a pulse and your word that you could afford the mortgage. Brokers had no reason not to sell you a home. They made a cut on the sale, then packaged the mortgage with a group of other mortgages and erased all personal responsibility of the loan. But many of these mortgage backed assets were ticking time bombs. And they just went off. The housing market declined The housing slump set off a chain reaction in our economy. Individuals and investors could no longer flip their homes for a quick profit, adjustable rates mortgages adjusted skyward and mortgages no longer became affordable for many homeowners, and thousands of mortgages defaulted, leaving investors and financial institutions holding the bag. This caused massive losses in mortgage backed securities and many banks and investment firms began bleeding money. This also caused a glut of homes on the market which depressed housing prices and slowed the growth of new home building, putting thousands of home builders and laborers out of business. Depressed housing prices caused further complications as it made many homes worth much less than the mortgage value and some owners chose to simply walk away instead of pay their mortgage. The credit well dried up These massive losses caused many banks to tighten their lending requirements, but it was already too late for many of them†¦ the damage had already been done. Several banks and financial institutions merged with other institutions or were simply bought out. Others were lucky enough to receive a government bailout and are still functioning. The worst of the lot or the unlucky ones crashed. The Economic Bailout is designed to increase the flow of credit Many financial institutions that are saddled with risky mortgage backed securities can no longer afford to extend new credit. Unfortunately, making loans is how banks stay in business. If their current loans are not bringing in a positive cash flow and they cannot loan new money to individuals and businesses, that financial institution is not long for this world. The Washington Mutual is one of these financial institutions. The idea behind the economic bailout is to buy these risky mortgage backed securities from financial institutions, giving these banks the opportunity to lend more money to individuals and businesses, hopefully spurring on the economy. Credit got us into this mess! Why give more?!? Ironic isn’t it? Yes, it is true that credit got us into this mess, but it is also true that our economy is incredibly unstable right now, and being that it is built on credit, it needs an influx of cash or it could come crashing down. This is something no one wants to see as it would ripple through our economy and into the world markets in a matter of hours, potentially causing a worldwide meltdown. As I previously mentioned, credit in and of itself is not a bad thing. Credit promotes growth and jobs. Poor use of credit, however, can be catastrophic, which is what we are on the verge of seeing now. So long as the bailout comes with changes to lending regulations and more oversight of the industry, along with other safeguards to protect taxpayer dollars and prevent thieves from not only getting of the hook, but profiting again, there is potential to stabilize the market, which is what everyone wants. Whether or not it works is to be seen, but as it has already been voted on and passed, we should all hope it does. JPMorgan buys WaMu In the biggest bank failure in history, JPMorgan Chase acquired massive branch network and troubled assets from Washington Mutual for $1. 9 billion.

Tuesday, May 5, 2020

Marketing strategies of Coca-Cola Amatil †MyAssignmenthelp.com

Question: Discuss about the Marketing strategies of Coca-Cola Amatil. Answer: Coca-Cola Amatil is well known company in the food and beverage industry. The company is doing well in the operating market and adopting new and innovative strategies to stay competitive in the market. In current time, company is operating in six countries i.e. Australia, New Zealand, Indonesia, Fiji, South Korea and New Guinea and now it is seeking to expand the business in more countries. The objectives and competencies of the company is described below. Mission, vision and core competencies Mission There are many challenges in the food and beverage industry and company has to deal with them. The competition is increasing with the new strategies that are threatening Coca-Cola Amatil. The mission of the company is to flourish the business continuously over the next ten years and beyond. Further, the company is focused on understanding the trends of the market that will shape the business in future (Coca-Cola Amatil, 2017). Vision Vision of the company is to serve as the framework and guide every aspect of the business to achieve sustainable quality growth. Company focuses on these areas: People- Become a great place where people can work and get inspired to be the best they can be. Portfolio- Being the company with the portfolio of the quality beverages brands to satisfy the desires and needs of people. Partners- Working with the winning network of the suppliers and consumers and creating mutual values for them Objectives The business objective of Coca-Cola Amatil is to be the leading beverage company among the customers. In current time, to achieve this goal the company is focused on small level of innovations, public images, safety messages and high level of promotional techniques for achieving customer satisfaction. Strategies The strategic goals for Coca-Cola Amatil are set for only three years and after three years; the company changes its strategies for effective business operations. The strategic objectives are set by topmanagement of the company. Annual meeting by themanagement is also conducted by to have a review of the strategy to ensure that they are moving in the right direction (Baines, Fill Page, 2011). The successful past strategies of the company is as follows: Providing quality products to the valuable customers to stay competitive in the market, Selecting and retaining the professional people in the business, Building outstanding corporate image among the customers by on time delivery of products, Satisfying the customers by providing extra ordinary services and excellent services, and Providing complete operational and tactical support to the employees as well as customers in the operating market (Lapersonne, 2013). Now, company is focused on some new strategies to establish its strong brand image in the market. Some of its strategies in the business activities are as follows: Growth strategy- The soft drink sector is too large and there is the strong competition in the market. So, Coca-Cola Amatil is trying to focus on other products rather than carbonated drink to be the market leader as customers are health conscious now. The company is now competing in non-carbonated energy drink to make strong presence in the soft drink market (Choi, 2015). Differentiation strategy- Company has adopted differentiation strategy to gain competitive advantage in various operating market. In some markets, company has adopted cost cutting strategy to get cost leadership over the competitors. Aim of the company to achieve high level of market share in the competitive market. Differentiation strategy is adopted by the company to analyze the preference of the customers in the beverage products (Cameron, 2014). Emergent strategy- To develop the business at the global level, company is targeting the customers from the different areas in the world having different products, brand name and popularity. With the bottling pattern, company is able to target the customers very closely such as grocery stores, movie theaters, street vendors, and convenience store. Company uses localized strategies to develop strong relationship with the potential customers. Controversies Controversies always negative impact on the business operations of the company. In 2014, Coca-Cola Amatil was affected by the controversy of fraud and money laundering. There were reports by the company about the suspicious activities regarding their vehicle fleet. The company works with Orix, specialized in themanagement of motor vehicle and other transport. Orix was used by the Coca-Cola Amatil to distribute the products with fleets of trucks. CEO of Orix was charged for $500,000 in corrupt commissions towards the employee of Coca-Cola. Along with this, executive was charged for the money laundering also. This criticism was raised by the stakeholders of the company as the first stakeholder was obviously the CEO charged (Ace, 2015). Next criticism was raised by the customers when company changed its products and introduced sugar free drinks for the customers. The company was criticized by the health conscious consumers and according to them the product is still containing sugar which is unhealthy for the customers who have diabetes, heart disease and some type of cancer. The customers criticized the soft drink products and stated that there is still high sugar in the product and it has no difference from the previous ones (Han, 2015). PESTEL analysis Political The CCA products have to deal with the regulations of FDA. So, the company must meet the obligations imposed by the government of country on the products. Along with this, change in the laws and regulations may affect the product distribution of the company. Taxes, changes in labor laws and internal marketing of the company can affect Coca-Cola Amatil in this way. Economic The products of Coca-Cola Amatil are distributed in many countries. Each country has different taste, customs, cultures, preferences and desires. So, the company has to change and update its products according to the customers by creating new tastes and flavors in it. They have around $80 plus billion worth of equity in the business and majority of the income of the company is from various countries. Customers are looking for the healthy drinks so; Coca-Cola Amatil is putting maximum efforts in this direction. Social Coca-Cola Amatil is offering majority of the products in the cultured countries and trying to meet the demands of the customers. In some countries, it has created 30 alternative flavors to satisfy the customers. Customers are now very conscious for their health and they are seeking for sugar free drinks as these drinks are better for their health. So, the company needs to respond these requirements by creating healthy products (Hooley, Piercy Nicoulaud, 2012). Technological Technological factors i.e. machinery have helped the company in managing bottler and higher quantities. Coca-Cola Amatil has many factories with the top of the name machinery to ensure the fast delivery and quality of the products. Further, company is using social media technology to stay connected with the customers. Ecological Company is adhering to follow the environmental laws while manufacturing the products. If anything wrong in the production, it can impact in the distribution if the products or stop the production completely. Along with this, the company is affected by water accessibility as water is important for the production of soft drink. But climate change can impact the business operations. Legal There are some legal aspects affecting the business of Coca-Cola Amatil significantly. Legal factors include laws and regulations at the national and global level. The company has received all the rights applicable in the business operations. Each and every business process and product developments go under the patented process (Cadogan, 2012). SWOT analysis Strengths Although the company is known as British American company but it has now famous in al, over the world. CCA has owned the Coca-Cola bottling plant and has made a successful history in the business operations. Now, CCA is ruling at the soft drink business and has strong presence in various countries in which it is operating. By the innovative marketing strategies, the company is able cover large base of target customers. Further, due to its unique taste and successful marketing strategies, company has got competitive advantage over its competitors. Coca-Cola Amatil has unique deliverymanagement system to transport the products from the bottling plant to the place of purchase. One of core strength of the company is that it has just-in-time inventory system to forecast the required materials in the future (Balmer, 2012). Weakness One of the weaknesses of Coca-Cola Amatil is that the changing taste and preferences of the customers and the competitors are taking advantage in soft-drink market. the market is continuously changing and new products are being introduced by the competitors and that is increasing competition in the market. Opportunities For the company Coca-Cola Amatil, there are high growth opportunities in various countries. The company is currently operating in six countries i.e. Australia, New Zealand, Indonesia, Fiji, South Korea and New Guinea and there are opportunities for the company to expand the business in various new markets. Further, Coca-Cola Amatil has opportunity to improve its relationship with the Coca-Cola Company by using brand name to introduce new products. Introducing new products with the brand name would be very effective for the company to attract more and more customers (Sekar, M., Kalakumari. 2015). Threats One of the most serious threats for the company is growing terrorist threat. Terrorism has negative impact on the buying behavior of the customers. Along with this, government regulations always impact on the business activities of the company. Some ventures of the CCA have negative feedback in the market. Further, competitors are big threat for the company as the success of the competitors can be the cause of failure of a business. For example, if Pepsi gets 5% of increment in the soft drink market, then it would be loss of 5% for CCA (Kotler et al, 2012). For the effective leadership, there can be no alternative option to retain the employees to create a dynamic environment for the business operations. Coca-Cola Amatil is achieving effective leadership by developing clear and compelling vision along with the constantly communicating intentions. Alison Watkins is the Chief Executive officer of the Coca-Cola Amatil company. According to him, his role in the company is to create an environment of the success for the employees and motivate them to achieve the set objectives for the business. That is the true essence of leadership. For the Coca-Cola Amatil company, the business execution includes three core capabilities i.e. Commercial leadership- which includes all the strategic actions to attract the retail customers who sell the Coca-Cola brand every day in all over the world Consumer marketing- which develop the strong bond and emotional relationship with the customers and Franchise leadership- which includes the work with various bottling partners across the world for creating greater system alignment Core competencies Consumer marketing- In the Coca-Cola Amatil company, marketing investments are designed to improve the customer awareness and increase the customer preferences for the companys products. by the suppliers and distributors, company is able to create and implement effective strategies at the global and local level. Commercial leadership- The system of Coca-Cola Amatil includes millions of customers in all over the world. The company is focused on improving the value for the customers by providing quality beverage products in the market. Company tries to understand the needs and requirements of the customer weather customers are sophisticated in the developed market or they are kiosk owner in the growing market. Company ensures that customers get right products by the right promotional tools in the market (Shetty, 2011). Franchise leadership- The company is focused in improving its franchise leadership competencies by the shared values, aligned incentives and flexibility that support the changing needs and preferences of the customers. The financial position and success of the company depends upon its partners. The company works with many partners to identify the system requirements so that efficiencies and scale can be achieved by the bottling system. Companys system leadership allows it to expand its volume base in the business (Cravens Piercy, 2013). Under the leadership of Alison Watkins, Coca-Cola Amatil is able to made strong commitment regarding quality to its customers. He has set the objective for ambitious, long term growth with the goal of doubling the revenue by 2020. He has tried to develop innovative corporate culture and reinvested cost cutting dividends for the brand development. References Ace, A., (2015), Coca-Cola Amatil: Fraud and Money Laudering, accessed on 5th September 2017 from https://businessethicscases.blogspot.in/2015/11/coca-cola-amatil-fraud-and-money.html Baines, P., Fill, C. Page, K., (2011), Marketing, (2nd), New York: Oxford University Press Balmer, J.M., (2012), Corporate Brand Management Imperatives: California Management Review, 54(3), pp.6-33 Cadogan, J. W., (2012), International marketing, strategic orientations and business success: International Marketing Review, 29(4), 340-348 Cameron, R., (2014), Applying the Materiality Concept: The Case of Abnormal Items: CORPORATE OWNERSHIP CONTROL, 42 Choi, C., (2015), Coca-Cola beats estimates after cost-cutting, higher prices in North America, accessed on 5th September 2017 from https://www.ctvnews.ca/business/coca-cola-beats-estimates-after-cost-cutting-higher-prices-in-north-america-1.2228948 Coca-Cola Amatil, (2017), Our Company, accessed on 5th September 2017 from https://www.ccamatil.com/en/our-company Cravens, D., Piercy, N., (2013), Strategic Marketing, (10th), Singapore: McGraw-Hill Han, E., (2015), Coca-Cola accused of 'greenwashing' with launch of sugar-reduced Coke Life, accessed on 5th September 2017 from https://www.smh.com.au/national/health/cocacola-accused-of-greenwashing-with-launch-of-sugarreduced-coke-life-20150330-1mas6u.html Hooley, G., Piercy, N., Nicoulaud, B., (2012), Marketing Strategy and Competitive Positioning, (5th), Essex: Pearson Education Kotler, P., Keller, K., Brady, M., Goodman, M., Hansen, T., (2012), Marketing Management, (2nd), Essex: Pearson Education Ltd Lapersonne, A., (2013), Managing Multiple Sources of Competitive Advantage in a Complex Competitive Environment, 5(2), pp.221-251. Sekar, M., Kalakumari. T., (2015), A CONCEPTUAL FRAME WORK OF MARKETING STRATEGIES IN COCA-COLA: Global Journal of commerce and management perspective, 3(1), 153-157 Shetty, N., (2011), Leadership Style at Coca-Cola Company, accessed on 5th September 2017 from https://www.managementparadise.com/forums/foundation-human-skills-f-h-s/221096-leadership-style-coca-cola-company.html#post453091